D&AD Awards 2018

Andrew W Rae produced the Sound Design for Ithaca’s transformation of the entrance to the 2018 D&AD Awards Ceremony, replacing the traditional red carpet with a walk-through sound and light experience.

The bespoke installation took inspiration from classic advertising and mixed a selection of well known ad soundtracks with an animated light ceiling, custom gobo effects, illuminated plants and a black mirrored floor.