BANG & OLUFSEN
The new B&O Bronze Collection, brought to life by visual artist 30000fps with binaural music composition & sound design by Ithaca.
The work explores the Collection’s emotional resonance, the reflective power of bronze hues and its powerful audio capabilities. Abstract shapes dance and move; sensory loops form, match, distort and reform.
Andrew W Rae worked alongside Ithaca to produce a combination of music composition and sound design elements that aimed to create an abstract audio interpretation of the product – inspired by the contemporary design and sculptural form as well as the hypnotically looping visuals of the animations, building a sonic representation of the visual animations in 3D space, a series of rich, detailed layered and textured sounds, abstract yet attention-grabbing.
Bang & Olufsen · Wednesday
Music Production · Sound Design
Ithaca · 30,000fps